News and Research

Brussels Airlines, JetBlue, KLM, and United Rev Up Their Ancillary Revenue Engines
The best airline merchandisers know a la carte revenue is boosted by a magical combination of human support and distribution technology.  The most recent ancillary revenue report sponsored by CarTrawler celebrates retail and merchandising innovations that support ancillary revenue. It offers a collection of examples that rely upon technology and training to create a type of mercantile seduction that encourages consumers to open their wallets and spend.