The IdeaWorks Report on Innovative Reward Alternatives for the World’s Largest Airlines
Airlines in Asia, Europe and the United States offer hotel stays, car rentals, vacation packages and merchandise as alternatives to air travel rewards.
The IdeaWorks Report on Partnerships for the Top 15 U.S. Frequent Guest Programs
Marriott Rewards and InterContinental’s Priority Club compare favorably to major frequent flier programs such as United Mileage Plus and Delta SkyMiles for total partner opportunities.
The IdeaWorks Report on Frequent Flier Partnerships for the World’s Top 20 Low Fare Carriers
This report describes activities in the following partner categories: airline alliances, hotels, rent-a-car, personal finance, communications, retailers and credit cards.
United Airlines Shutdown Would Impact 45 Million Mileage Plus Members and 145 Partner Brands – Industry Analysis from IdeaWorks
Potential strike by employee groups would affect United’s frequent flier program, which now generates 5% of annual operating revenues for the airline.
U.S. Airline Frequent Flier Reward Liability Grew More Than $378 Million in 2004 – Industry Analysis from IdeaWorks
Comparison of U.S. based carriers reveals total liability now exceeds $3.8 billion, representing a 10.8% increase over 2003.
Frequent Fliers Had Their Wings Clipped During 2004 With 314,000 Fewer Reward Tickets – Industry Analysis from IdeaWorks
Analysis of top U.S. airlines reveals frequent flier reward travel dropped during a period of increased capacity and record breaking load factors.
European Travelers Get the Point: Low Cost Carriers Add Frequent Flier Benefits – Industry Analysis from IdeaWorks
Among Europe’s top 25 low cost carriers, Aer Lingus, Air Berlin, Air Europa, Condor, flybe, Hapag-Lloyd, LTU and Monarch offer frequent flier programs.
The Fall of Frequent Flier Mileage Values in the U.S. Market – Industry Analysis from IdeaWorks
Mileage buying power is weakest for the programs offered by American, Continental, Delta and United.
Troubled Airline Industry Returns to Innovative Marketing Programs during 2004
Airlines embrace innovation by adding programs to attract more customers, gain market share and boost revenues.
Powder and Points – Loyalty Programs Hit the Ski Hills Industry Analysis from IdeaWorks
The ski industry embraces airline-style frequent customer programs at 11 of the 20 largest U.S. ski areas.