October 2, 2018 – Report

Leading Ancillary Revenue Airlines and the Women Who Boost Their Profits
CarTrawler-sponsored analysis presents the ancillary revenue philosophies of four women leaders and the compelling features of the a la carte initiatives they lead.  In the 21st century, airline revenue leadership relies on the perspectives of female executives responsible for ancillary revenue and a la carte strategies. They are key members of ancillary revenue teams composed of bright, innovative, and hard-working men and women. This report describes strategies contributed by each female leader — ideas that can be embraced by any airline wishing to give its ancillary revenue a boost.

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